Wednesday, January 27, 2010

How to Use YouTube to Boost your Affiliate Sales

youtubeThe fact that Google has bought YouTube for $1.65 billion is a clear indication of how important it is to the Search Engine giant. YouTube has page views of 11 million a day and visited by all ages. As an affiliate, we are constantly looking for new places to advertise and buy traffic and YouTube suit the bill perfectly and top it all, it is free!

Getting started on YouTube is very easy. What you need is video recording software and equipments. I have seen some videos done using the web cam but don’t think it is easy to speak and look into the web cam at the same time.

What I would like to suggest is to get a screen casting software that will allow you to create a storyline video on your computer. What this software does is to record a series of screen captures and narrating using a microphone at the same time for your video.

Camtasia by TechSmith is very popular software for Window user and for Mac, Imovie will be your choice. If you are on a shoestring budget, then you might want to get your free copy from Camstudio. With your video recording software in place, it is time to collect content for your video.

Your content should be simple and easy to understand. Treat all your visitors as grade 6 and your content will appeal to almost everybody. When creating your video, do as much homework as you can. In your video, you must be able to convince your visitors what you are promoting and give them a reason to visit your affiliate link at the end of the video.

To make money with YouTube, you must give your visitors useful information and made them crave for more information so they want to follow your link to see what you have to offer. This is a balance that you need to properly think through. You don’t want to give them too much as well and they will not see any reason to visit your affiliate link anymore.

Once your video is ready, it is time to register for a YouTube account. Being a free service, the process to create an account is very easy. Just follow the on-screen instructions and you will be able to upload your video in a breeze. Happy creating some videos and soon you will have an influx of traffic to your affiliate products.

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